BikeLane Coalition works to promote cycling as a
healthful, economical and environmentally beneficial means of everyday transportation and recreation.
BLC Board
Jim Wilcox, Executive Director
Moving to Eugene in ‘73 to attend the U of O, Jim was struck by the growing bike infrastructure and began advocating for cycling following a trans-America ride in ‘76. Jim has a Masters in Education and is a League of American Bicyclists Certified Instructor. In addition to directing BikeLane, Jim works as an Energy Education Coordinatorfor HACSA and as a Consultant for Mobis/Bikestation. He is the Board Chair for Oregonians for Science and Reason, and serves on the board for the Institute for Sustainability Education and Ecology, GreenLane Sustainable Business Network, and the Lane County Roads Advisory Committee. “Cycling is the triple bottom line of people, planet and profit for our communities.”
A native Oregonian, Brooke moved from Portland to Eugene in ’06 to finish her marketing degree. Shortly after her move, Brooke was introduced to cycling by a friend who competed on a local women’s team. It was not long before Brooke was mixing it up herself at the local women’s races. In 2007 Brooke took a marketing position at Rolf Prima, a local manufacture of high-end bicycle wheels; pairing a personal interest with her career. "Bicycling is a sport, a career and practical way to commute...three reasons for my advocacy" says Brooke.
Brooke Bauer, Competitive Cyclists, Industry Rep.
Dwan founded nationally recognized Co-Motion Cycles in 1988 where his leadership provides a constant source of learning and personal reward. Ever since Dwan surprised his parents by fully disassembling and reassembling his very first bicycle at age 5, his fascination with all things "bike" has never waned.
Eugene's magnetic status as cycling Mecca pulled Dwan here in 1981, and while he believes this community is one of the world's best for cycling, only hard work will continue to make it better.
Bill began his career in the Navy Seabees and served in Vietnam. He worked at local bike shop in Eugene while attending the U of O from ’73 to ’77. Bill was an area manager for an auto parts store with 124 stores in Texas and Oklahoma. Returning to Eugene in 1990.
“To return to the bike business in my later years has been very rewarding. I think the bicycle is the way of the future in many respects. It brings fitness and well being while saving money and supporting the local economy. It is of great benefit to our country and the air we breathe. “But the best thing of all it taking a nice long ride out in the country on a beautiful day and enjoy the beauty that is so rich in Oregon.
Bill Cole, BLC Retailer Representative
Rick has been an avid cycler since age 14 when he started riding around his small hometown in southern Michigan. Since moving to Eugene his mileage has increased dramatically and so has his involvement with local bicycling advocacy groups. In addition to his software engineering job, he found time to write a book called "Off-Street Paved Bike Paths in Oregon". Rick is the driving energy behind our Freedom Bikes Program, personally sourcing and repairing bikes for the program. .
Rick Bronson, Freedom Bikes
Marty was Controller at Burley for six years and has degrees from Boston University and University of Maryland. While living in Europe for nine years, Marty appreciated how Europeans endorsed cycling. Married 23 years, Marty has two daughters, both in college. He is an avid skier, soccer enthusiast and bike commuter. One of the first to mountain bike Slickrock near Moab, Utah. "I feel an obligation to commute by bike, both for my health and to do my part to improve our air quality in the Willamette Valley."
Marty Child’s, BoardChair
Though never successful competitively, Dwan still joins an occasional bike race. "The most important thing to do on a bicycle is to enjoy it", Dwan states. To that end, he enjoys the Fern Ridge path on his daily commute, brisk rides with friends or tandem rides with his wife and daughter around the beauty and sometimes challenging terrain of Oregon.
Special Thanks to Our Board Members!